Mobile Internet Giant GOMO Invested NIEND, Making Guangzhou the Centre of Overseas Mobile Business

September 1, 2017

Companies in Guangzhou are under huge moves towards globalisation. GOMO declared to invest tens of millions of Yuan in NIED, a virtual reality (VR) company focusing on mobile entertainment. This is GOMO’s first investment on VR around the world. According to the giant, GOMO and NINED are both located in Guangzhou, marching to overseas market. They share not only the same geographical dimension, but also similar concept of enterprise operation and management, cultural values, globalized vision, etc. Their ambition of globalization in different fields will be realized future cooperation.

What is GOMO?

When mentioning GOMO, most people may have few ideas about this company. But they usually say “I’ve used this app!” once hearing 3G Portal and GO Launcher.

GOMO was founded in Guangzhou in 2003. Its business has shifted from 3G Portal to mobile applications, from the domestic market to overseas. Through its strength as well as its modest and practical spirit, the company has performed a dedicated work for over 13 years. Now it is the world’s largest developer of mobile phone utilities applications and one of the biggest partners of Google and Facebook.

Born and raised in Guangzhou, GOMO is also affected by the city’s tolerant, open, modest and practical characters. In 2010, it actively immigrated from Symbian to Android system and became China’s first Mobile Internet company that pursued overseas business. On November 22nd 2013, GOMO’s IPO was successfully listed on NASDAQ, marking it the very first Chinese Mobile Internet company that went public in the United States. It is presently the world’s largest developer of mobile phone utilities applications which mainly runs worldwide mobile phone utilities application series, a Chinese reading platform of Internet literature and the 3G Portal News Website.

In the fourth quarter of 2016, GOMO ranked at the top of utilities applications developers in Google App Store. Downloads of its utilities applications hit over 1.6 billion times and the number of monthly active users is more than two hundred million. Today, its products cover over 200 countries and 48 languages. With its five hundred employees, the company influences 3% of the world population through every app update.

Why did GOMO choose a VR company in Guangzhou?

GOMO is currently focusing on mobile applications. Why would the company invest in the hardware field such as VR? According to its COO, Zhu Zhi, “GOMO is good at applications, utilities, and will be expanded to games. For VR, we want something different. Our intention is to embrace future changes by establishing investment and cooperation with the best in the industry.” GOMO’s strategy of entering VR aims to magnify its advantages in utilities applications to other fields.

Recent years there are many VR company springing up in China due to the great heat in this field. The reason why GOMO chose NINED is that they are both located and affected by the city, Guangzhou. They share similar cultural values and concepts of enterprise operation and management. This promotes better communication and a further development between the two companies. Besides, government support to Internet innovative company has shown its initial success. Good policy and startup environment attract many large Mobile Internet companies to root in Guangzhou.

What industrial and economic benefit will it create after GOMO invests NINED?

Guangzhou has been an important harbor for overseas business and is an essential city of the “One Road, One Belt” policy. Its role in economic and trade globalization is among the top. GOMO’s investment in NINED will reinforce its globalization process in various areas. In the future, GOMO will pursue deeper and further cooperation with NINED in terms of global expansion and integration of sources and resources. Their combination will enhance the globalization of Internet companies in Guangzhou, create scale effect and promote Guangzhou to become the center of overseas mobile business in China.